Cesar is a Sr. Art Director/Designer, specializing in photo & video direction for brand/product campaigns, brand identity, and managing creative teams. Currently, a Sr. Art Director at lululemon and has previously worked for EA Sports, TAXI & Aritzia.

Ladies and Gentlemen, we are floating in space. — Spiritualized®, 1997

Seasonal shifts, sorted.

When there’s no predicting the sky above, this water-repellent anorak with distinctive tech fleece fabric gives you the go-ahead to take on seasonal shifts, as they happen. Combination weather? No problem. Cloudy, rainy, and sunny, sometimes all at the same time? The Water-Repellent Fleece Anorak has you covered for spring.

Role: Creative/Art Direction

Photography: Vishal Marapon

Sr. Graphic Designer: Michelle Du

Copy Direction: Rik Kringle-Watt

Styling: Nina Maidenment + Heji Rashdi

Hair + Makeup: Erin Klassen

Producer: Alice Best

Consider this your call to adventure.

Elevate your winter experiences with the power of down. Go anywhere. Do anything. As one of Mother Nature’s most magical materials, down outerwear is the right tool to wring adventure out of season often spent in hibernation. Inspiring our guests to explore the great outdoors regardless of the weather and asking them to use the products for the lofty adventures they’re intended for. 

Role: Creative/Art Direction

Photography: Thompson Chan

Sr. Graphic Designer: Anais Favier

Copy Direction: Bethan Kwaterski

Digitech- Mackenzie Walker

DP: Evan Bourque

Styling: Nina Maidenment + Courtney

Hair + Makeup: Maria Walton

Producer: Robyn Farnham

lululemon lab

lululemon lab is the space to show up differently, push boundaries, and design for the urban thriver. Where other brands step into a post-apocalyptic dystopia or a futuristic aesthetic, that's predictable. Instead, we embrace a Utopian and hopeful outlook in unexpected places and situations.

Role: Creative/Art Direction

Photography: Thompson Chan

DP: Marianne Williams

Sr. Designer: Karim Kadi

Sr. Designer: Henry Barros

Copy Direction: Carla Hawkins

Styling: Clare Seddon, Claire Thornton

Hair + Makeup: Amy Chin

Producer: Cybelle Nguyễn

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Fundamental Tee Campaign

The Greatest of all Tees. New Classic Fit Tee collection with hidden tech. Anti-Abrasive fabric, Anti-Stink, Cottony Soft Feel, and 4-way Stretch for Spring 2021.

Role: Creative/Art Direction

Photography: Fahim Kassam

Sr. Designer: Karim Kadi

Copy Direction: Kat Hertz

Styling: Courtney Cho

Hair + Makeup: Maxine Mumford

Producter: Robyn Farnham

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On The Fly Collection

When you're always on the move, you need gear that can go places.

Role: Creative Direction

Photography: René Rodenkirchen

Agency: Pool House

Styling: Erin Johnson

Producer: Cybelle Nguyễn

The Align Collection

These lightweight yoga pants minimize distractions and maximize comfort as you flow through your practice. So buttery-soft, it feels weightless.

Role: Creative/Art Direction

Photography: Miles Clarke

Sr. Designer: Karim Kadi

Copy Direction: Natasha John

Videographer: Mike Bernard

Styling: Erin Johnson

Hair + Makeup: Maxine Mumford

Production: Sarah Buell

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Commission Shirt Campaign

Our Commission franchise introduces a new shirt designed for everything but sitting still: Versatile, with hidden tech features: Four-way stretch, Anti-stink, Anti-wrinkle, and Sweat-wicking. The Commission Shirt is for on the move, in action, performing, and keeping up with our guys as they commute, work, and play.

 

Role: Creative/Art Direction

Photography: Thompson Chan

Sr. Designer: Karim Kadi

Copy Direction: Kat Hertz

Styling: Courtney Cho

Production: Matthew Sy

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